Good for Toledo! The city has a long history as the home of multiple auto parts manufacturing firms, as well as the home of Jeep headquarters. The synergy dates to WWII when Toledo plants became involved in wartime production of several products, including the Willys Jeep.
Serious investment
davehicks
11/28/2011 5:11:10 AM
I've heard that the Chrysler Group has announced plans for a serious investment in its Jeep manufacturing complex in Toledo, Ohio. According to Automotive News, Chrysler will invest $500 million in the Toledo North Complex, where Jeep and other cars are made. The money will both improve the Toledo plant's production capability and permit the hiring of a second shift of employees of the next year. Here is the proof: Chrysler to invest $500 million in Toledo Assembly Complex.
The recession forced Detroit to reinvent itself for the better—it is better attuned to the tastes of drivers and more financially efficient. Unfortunately I think that they are in for another tumultuous ride as the recession seems to dig in rather than dig out. Hopefully they have enough innovation and promotion to keep them going throughout the continuing gas crisis and employment dearth.
Re : Investing in Detroit
yalanand
6/5/2011 1:54:55 AM
Both GM and Ford have capitalized on consumer preference for smaller cars, preserving jobs and positioning themselves to prosper.
This is really smart move by GM and FORD. Those companies have realised that recession has reduced people spending power and their preference has changed from bigger car to smaller cars.
Made in Detroit
Tenacious
6/2/2011 9:03:47 AM
Just thought this was interesting:
The Chrysler brand introduced the new "Imported from Detroit" merchandise today on the brand's website (http://www.chrysler.com). The new collection features an array of products with the "Imported from Detroit" logo which represents the hardworking spirit captured and celebrated in the Chrysler brand's Super Bowl commercial, "Born of Fire."
Detroit is on the cusp of something interesting
TelecomFreq
6/2/2011 12:56:45 AM
A friend and I recently took a trip to Detroit because we had never been there, and it was only 2 hours away. on the drive in there is a large building that is visible from the highway that is nothing but a shell, it looks like something out of a Mad Max movie. A large empty building, maybe 20 stories tall, smack in the center of your view as you approach the city. Having never been to Detroit, and having only heard stories of it I thought this building might be a glimps of what was too come, i could not have been more wrong.
The downtown part of the city is very nice, it has a lot to offer, and all the people we met there were just great and very kind. granted the city is hurting for jobs, and its economy is in the dump, but i got the feeling from everyone i met and everwhere i went that Detroit as a city was on the cusp of a rebirth or a new begining. there were a TON of small buisnesses in every building we walked past, it seems like the people are investing in their city, i just hope that is enough to attract some larger, more modern buisnesses to the area, that might be the shot in the arm the city needs.
Re: US Auto production moved south
Scott McCaig
6/1/2011 11:11:32 PM
I grew up in a suburb of Detroit and still like to say I was born north of Canada (Windsor)! I remember buying my second new car in 1983. It was a bright blue Subaru and it felt solid - unlike the Big 3 cars of that era. I felt like a traitor, but I had had it with my Chevy Monza that would break in my hands. Nice to know things can change!
Had a chance to visit Detriot about 10 years ago, and I absolutely loved it! We were there for a convention and got a chance to see the city before it really started to hit rock bottom. I truly hope that in the near future Detroit can rebound somehow.
"We drove into Detroit in a Suzuki and a Volkswagen. We left in a Ford and a GM." Great quote; its a testament to American-made cars.
The best image ad for Detroit is the Super Bowl ad you linked. Love it.
Detroit declined as the US lost 1st place in auto manufacturing to Japan in 2006 and dropped to third a couple years later behind China and Japan.
But the decline in Detroit was made more severe by a major shift within the US to states like Georgia, Alabama, and Tennessee. When the Honda's and BMWs opened car plants in the US, they could have opened them in the areas around Michigan where the existing supply base was in full force. It would have been easier, but instead they decided to almost start from scratch in a different region several hundred miles to the south.
Why? I think it was the business climate that grew up around automotive during the last few decades. The same climate prevents enough other business from moving into Michigan and leads to the difficult economy that causes people with options to pack up and move.
This link shows where they're moving to - anywhere else -
http://www.forbes.com/2010/06/04/migration-moving-wealthy-interactive-counties-map.html?preload=26163
Interesting post about an interesting place
Tenacious
6/1/2011 2:34:26 PM
Detroit is like that wild, semi-crazed guy that stands on the corner. He frightens you, sometimes justifiably. But every once in a while he does something no one expects and shows how big of a heart he's got hidden inside.
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