Interesting because I recently read "Four Fish: The Future of the Last Wild Food." Very interesting read. A lot of stuff about acqualculture and how so far success has been limited. The key to success in acquaculture will be finding a species suitable to farming that can subsist on an economical diet because in many cases the cost of the feed outstrips return on the fish.
http://www.amazon.com/Four-Fish-Future-Last-Wild/dp/1594202567
Sergio Zyman, better known as the Coke executive behind the failed launch of New Coke -- something Fortune Magazine referred to in 1995 as "the biggest marketing blunder since the launch of Ford's Edsel" -- did have some interesting things to say about the shrimp farming.
You'd be amazed at how many companies confuse what they know how to do, their core competence, with what consumers will buy from them, what I call their core essence.
For example, Coke once got into the shrimp farming business. We had core competencies covering purchasing, distribution, sales, logistics, and global operational capabilities. Where it all fell apart was that we never thought about why customers would buy shrimp from us in the first place.
Shrimp farming was not a core essence. Consumers simply couldn't make a connection between shrimp and Coke.
It get's even weirder. I googled this and found that supposedly, the Chairman of Coca Cola in Mexico thought that there was great potential to sell farm-raised shrimp to McDonald's. McShrimp sandwiches, hold the cheese?
Wow. Thanks for sharing that one @Value Hiker. Let's put the story here:
Mining small nearby asteroids is a great idea.
Yes, it will have some secondary effects - for one, the risk of mass extinctions due to an asteroid - earth collisions will be reduced. Once we have swarms of asteroid tracking satellites all over space - it will be nearly impossible for large asteroids to get through without being spotted well in advance.
In fact, this idea is so good, I"m putting it on my list of things to do, once I make my first billion dollars.
PC
Re: Intrigued
Phoenix
4/25/2012 6:29:33 PM
@Tokyogai
You are right about that. It's going to be a task that will have to be monitored very closely. I suppose they will have to use robots with precision programming to control every minute detail. Possible human error could cause vast damage. I suppose it will also be difficult to have human miners working outside in such conditions so it is most likely that robots will take the lead.
yeah, thats a new one. I think I'll pass.
did Coca-Cola get into shrimp farming? I missed that one...
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