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Phoenix
User Rank
Gold
Re: Really Altruism?
Phoenix   4/26/2012 12:53:11 PM
NO RATINGS
From the point of view of investors and the company any type of good positive publicity is most welcome. This is the type of activity that is sure to generate such publicity. People tend to believe such publicity much more than paid advertisements. And it is improving brand image as well. We are here discussing this venture whereas if google didn't launch it we would be spending our time discussing something else.

Street Smart
User Rank
Platinum
Jared Cohen ROCKS!
Street Smart   4/26/2012 12:35:39 PM
NO RATINGS
Great post, @Sherri!  Google Ideas wasn't on my radar but Jared Cohen was.  I had read about him in the Stanford alumni magazine a while back and been SO impressed.  Judge for yourselves...

http://www.stanfordalumni.org/news/magazine/2010/mayjun/features/cohen.html

Maybe it's the Stanford "Farm Girl" in me but I love Google.  I've had some dealings with Google.org and they've been fantastic.  And BOY has Google taken the pressure off of us small donors with it comes to Stanford fundraising!

Drivewaygirl
User Rank
Platinum
Re: Really Altruism?
Drivewaygirl   4/26/2012 11:01:35 AM
NO RATINGS
I don't expect every company in which I invest to save the world. However, I expect them to leave the communities in which they do business at least as good as they were before they began operations, and, ideally, better than they were. I expect them to become real partners in the community, with respect for the employees, the residents and the environment.

Noreen Seebacher
User Rank
Blogger
Re: Really Altruism?
Noreen Seebacher   4/26/2012 10:07:03 AM
NO RATINGS
No for-profit company does anything for purely altruistic reasons. It would be a disservice to their investors if they did. But I think most reasonable people also understand that corporations have a certain amount of social responsibility.

As investors, where do you see the line? How much "good" do you want the companies you invest in to do? Would you rather see a company donate XX amount of money to rebuild a school in an impoverished area or create something more esoteric like Google Ideas?

tokyogai
User Rank
Platinum
Really Altruism?
tokyogai   4/26/2012 9:39:32 AM
NO RATINGS
I just wonder how much of this is for the social good and how much is purely brand promotion? These efforts certainly are not at the core of the Google business. Have they tried a code of conduct for their advertisers? Not really- it might hurt business. I laude their efforts, but am cautious about the intent.

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