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tokyogai
User Rank
Platinum
Re: Depends on strategy
tokyogai   5/4/2012 8:14:14 AM
NO RATINGS
I agree, but will they like it if they change the software to Windows 8? I think that would be very risky at this point.

Noreen Seebacher
User Rank
Blogger
Re: Depends on strategy
Noreen Seebacher   5/4/2012 7:57:07 AM
NO RATINGS
People seem to like the Nook --it's got something like 27% of the eReader market.

tokyogai
User Rank
Platinum
Depends on strategy
tokyogai   5/4/2012 7:35:12 AM
NO RATINGS
I think that this venture will only do as well as they develop a good strategy and execution. If they move the Nook to Windows 8, that is a serious risk as Windows 8 has a zero market share right now. If they step up with good software to search and download content and make it easier than Amazon , at a competitive price, they could win big. Microsoft just isn't on a roll with alterantive technology, so looking for guidance there may not be very smart. I hope they can get it right- their surrvival depends on it.

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