Yahoo can makes all the moves they want, but to be honest it just doesnt seem to me that they have a solid direction, I still see yahoo as being sort of lost.
Re: Where is Yahoo Going?
AskAsa
5/22/2012 4:57:23 PM
Agreed.
Even subscribers are hard put to define exactly what the site does.
Re: Where is Yahoo Going?
TelecomFreq
5/22/2012 4:59:21 PM
I think that if Yahoo was smart they would use this confusion as an opportunity to rebrand themself as something. My pick would be as a content service provider, but thats just me.
Agree with you @TelecomFreq about Yahoo and content. They still have Flickr and they have a deal with Facebook now for shared content.
I could see them as a HuffPost sort of specialty company but I agree that if they move in that direction, they should KNOW they are doing it and have a REASON.
Too much drifting for too many years...They're becoming the Sears of the Internet!
Re: Where is Yahoo Going?
AskAsa
5/22/2012 6:00:19 PM
I think you're right.
But the new content configuration must be unique and not a replication of what other sites are already doing and doing well.
Re: Where is Yahoo Going?
TelecomFreq
5/22/2012 11:44:03 PM
The way I see it, Yahoo can really take any angle they way. They are at a point as a company where people dont really know what they do. I know I remember Yahoo as an early search engine, but today, it really doesnt offer me much.
If Yahoo were to look at the content provider route they could go any number of ways. They could try to make themself more like HuffPost or Patch, but neither of those really excite me. That could be part of the platform, but it would just be a small piece.
Where I think Yahoo should go is to become the first major player in the internet world that is more like what a major TV network was before the internet. Both Video and "print" news and opinion, orginal content like drama and comedy. wrap it all up in a nice HTML 5 package with very heavy mobile intergration and social user experience and that would be the new Yahoo.
People still know the name, just not what th name is about, that can work for them here.
Re: Where is Yahoo Going?
tokyogai
5/23/2012 9:17:02 AM
I agree. That is a mrket that is not overcrowded and some innovation could really make a new business pop. We will have to wait to see what they do.
Re: Where is Yahoo Going?
TelecomFreq
5/23/2012 10:11:44 AM
I have a feeling that Yahoo will do nothing and just stay on their downward spiral.....
Yahoo needs to focus on concrete, new ideas before (dare I say it) they become the Research In Motion of the Internet.
At the moment they are nondescript and the CEO situation has not helped. Makes me wonder if there any buyers interested in grabbing pieces of Yahoo rather than the whole company.
Re: Where is Yahoo Going?
AskAsa
5/23/2012 11:15:18 AM
Video content geared to adults (not porn)
Perhaps a grown up version of Youtube.
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